ABSTRACT
Introduction: Triggered by the recent revolution posed by the digital era, medical education has evolved enormously over the last decade. Much of this transformation was further accelerated by the COVID-19 pandemic. Video Abstracts are an innovative tool in science communication allowing a quick overview of a scientific paper. It can be used to build capacity by connecting patients and healthcare professionals to education and research, fostering critical thinking, and filling gaps in education. The Video Abstracts Series is an initiative that was envisioned by the ISN Education Working Group in association with the DOPPS collaboration and put into action by the ISN Education Social Media Team. Starting in Dec 2021, the International Society of Nephrology (ISN) Video Abstracts Series has integrated the ISN global education strategy. The videos are allowed a maximum length of 2:20 min to fit the Twitter limits. It constitutes a video narrative of a study's principal characteristics and findings. The project was fully developed based on voluntary work, from conception to video production. Method(s): This study aimed to assess quantitatively the impact of the ISN Video Abstracts Series initiative. From Dec 2021 to Sept 2022, video impressions, engagements, and video views from Twitter, Facebook, LinkedIn, Instagram, and the Academy were analyzed. Result(s): The ISN Video Abstracts Series highlighted studies published in the Kidney International Reports (KIR, n=12);Kidney International (KI, n=12);and the ISN-DOPPS initiative (n=1). In combination, the 25 Video Abstracts, resulted in 139,402 impressions;3,434 engagements;and 25,041 video views. Most of the interactions occurred on Twitter (79.8%). In this digital platform, on average videos had 5,300 impressions and 790 views. The videos redirected the user to the journal publication in 435 instances. The ISN Video Abstracts Series addressing the KIR publication "Nicotinamide Adenine Dinucleotide Biosynthetic Impairment and Urinary Metabolomic Alterations Observed in Hospitalized Adults With COVID19-Related AKI", had the most views (n=2,125). Conclusion(s): The future of continuing medical education relies on new strategies and media to build capacity and bridge the gaps. The ISN offers a wide variety of educational and interactive resources through Social Media and the ISN Academy, its official e-Learning portal. The Video Abstracts Series is an innovative, inclusive, and resourceful tool. It combines sharp and concise information with an entertaining format that captures and retains the user's attention, opening new perspectives in the ISN strategy to boost continuing medical education in nephrology globally. No conflict of interestCopyright © 2023
ABSTRACT
Introduction: The COVID-19 pandemic influenced the conduct of ISN WCN over past three years. ISN WCN 2019 was live conference, ISN WCN 2020 was cancelled due to pandemic, ISN WCN 2021 was a fully virtual conference while ISN WCN 2022 was conducted in hybrid form. This pandemic has impacted conference demographics. We evaluated the impact of this transition from live to virtual and hybrid forms on social media coverage. Method(s): We compared social media coverage data of ISN WCN 2019, 2021 and 2022. All three congresses were covered on various platforms by @ISNeducation SoMe Team, an integral component of the ISN Education Working Group. The group provides comprehensive coverage of congress lectures and presentations since 2017. The coverage data from twitter was compared and evaluated. Result(s): Lesser number of sessions were held in virtual (86) and hybrid (97) conference compared from live congress (158). Likewise, twitter users decreased in virtual (857) and hybrid forms (886) of congress compared from live form (1943). Though the number of tweets decreased from live to virtual (17,507 vs 13,300), number of impressions (25 million vs 27 million) increased. Both number of tweets and impressions increased further in hybrid conference (15,100;46.6 million) indicating the robust social media engagement. Thirty-nine percent sessions (62/158) were live tweeted in live conference while 85% (73/86) and 69% (67/97) sessions were live tweeted in virtual and hybrid forms. Number of visual abstracts were higher (59) in 2022 compared from 2019 (30) and 2021 (29). In WCN 2022, social media team introduced Twitter Space where live audio discussions were held during four congress days. [Formula presented] [Formula presented] [Formula presented] Conclusion(s): Social media engagement of participants of ISN World Congress of Nephrology has increased in each conference over years and it was highest in hybrid form of congress. Number of sessions and users were higher in live form but engagement and percentage of live tweeted sessions were higher in virtual and hybrid forms of congress. No conflict of interestCopyright © 2023